I’ve blogged about creating multiple income streams (MIS) as a way for writers to increase exposure and income. We are naturally curious and creative and the world around us is our canvas, from which we create sensational stories, paintings, photos, and more. Art is no longer an exclusive community available only to those with connections in the art world. Thanks to social media, digital art software and internet commerce sites, more of us can participate and contribute our creations, whatever they may be.
Utilizing the concept of MIS in conjunction with my other creative endeavors, I’m in the process of putting the pieces together “under one roof.” Writer/photographer Lee Foster, in her article, “Could You Make (And Even Sell) Your Own Pictures?” (February 7, 2019), posits that since we use photos in our blogs, on our SM sites, and perhaps even in our books, we can create some of those photos ourselves. There are multiple sites online where we can access copyright-free photos (Pixabay, Pexels, etc.); they offer many options to create new photos or works of art via digital enhancement. She then suggests that we sell those photos as a way of earning extra income. This could apply to your paintings (and/or digital prints of them) as well.
Pictures are visual stimuli used extensively in marketing campaigns, on websites and in magazines, to name a few. Selling your pictures can be profitable but in this highly competitive market you need to research where you can optimize your sales. The size of the photo and pixels are also important; make sure you know what size requirements are for each sales venue. Will you digitally enhance the photos? There are plenty of websites for that, too (I like LunaPics for basic digital effects).
In the same vein as knowing your target market, knowing which SM to use and which forms of art (e.g., acrylic painting, digital photography, poetry, etc.) to share, it’s important to decide how to create your multiple income streams, no matter how large or small, with each of your creative talents. Once they are up and running independently, you can tie them all together in one place – such as a landing page or on your existing website – that will allow customers and fans to access all of your works from one location.
Have you set up multiple income streams? What advice do you have for the rest of us? Please share your expertise in setting up and operating multiple income streams and how you manage them. Let’s all work together to make online and physical marketplaces a reachable goal for all artists.