Here are the final 3 lessons on finding freelance work, especially if you’re a beginner. I was skeptical to begin with (I tend toward cynicism naturally) and wasn’t all that impressed with what she offered. Not that she doesn’t offer quality information or lessons. It’s just that I can find what she’s offering all over the Internet so her services/products aren’t unique. Honestly, once I finished perusing her 6-day lesson, I got the impression that she moved quickly from freelance writing to selling her ‘secret to success.’
Lesson 4 – It’s all about you.
Again, Elna touches on something that many bloggers and writers before her have discussed – the lack of confidence in your ability to earn money by writing for other people. The DOUBT and FEAR that people have about getting themselves out there, that they don’t really have something to offer. Heard it before but I agree it’s an important aspect to face and move beyond in order to succeed.
Lesson 5 – Time to source freelance jobs and apply for them.
Assuming you’ve worked out the doubts and fears, she emphasizes the best way (actually, I think it’s the only way, in the beginning) is to start applying for freelance gigs on various sites. A no-brainer; how else might you find work? Once again, she inserts her call to action in the middle of the narrative (the hook). Good advice re free job boards and she lists some sites to visit. Then she offers another 53 sites by clicking on a link to a page on her website that is chock full of information. Overall, some useful information for beginners here.
Lesson 6 – Step up to pitch.
In this final free lesson, she details successful pitching habits, including her “proven five-step pitching formula”:
- Pitch often – make a goal to send 10 pitches a week, or if you’re super competitive, try sending 10 pitches every day before 10 a.m.
- Cast a wide net – pitch to any job ad that you’re somewhat qualified for. In the beginning, you’ll have more success if you’re not too picky.
- Pitch in the morning or on the day the ad is published. Heard the saying, the early bird catches the worm? Well, the early freelance writer catches all the gigs.
- Do some research about the company or startup. Many job ads tell you the name of the company so run a Google search to check them out. This can prove to be helpful when pitching.
- Include a name in your pitch – make it more personable by finding out the name associated with the job ad. This can be tricky but looking at their company website is a start.
She closes with some good advice on how to write that pitch letter.
All in all, the information in the last three segments is useful, including the 53 sites for finding freelance work. I like the details on building a pitch letter. And, of course, she closes with another call to action to sign up for her class and ends with an offer for a “special exclusive lesson + gift for you!”
Take away the sales pitches and you’ll find a few good pointers.
Will I sign up for her class?
Will I continue to subscribe to her website?
Does she offer anything NEW that isn’t already out there on the web?
That’s my pitch to you. Take from it what you will.