As is usual, I’ve spent part of this afternoon trying to figure out the topic for my next blog post. Needing inspiration, I checked my professional email for ideas because I often send myself links to interesting and/or informative articles from Writers Digest and other literary sources.
Halfway down my professional email list is a link to an article on the art of writing spin-offs. It’s an informative article on how to get more than one angle/story from a particular topic. It’s a way to maximize the information you gather on a story and leads you to other avenues, thereby creating multiple stories and more income.
Of course, you submit these spin-offs to different magazines, depending on the angle of the story. Be careful not overlap the information; keep the angles separate and unique. Make sure to pitch to noncompeting publications.
“Travel writers often write about the same location from different perspectives. Freelancer Valentina Valentini wrote about The Gravediggers Pub in Dublin for BBC Travel. She traced the history of the pub and its owners, steering clear of the ghost stories associated with it. Later, she pitched the haunted history to Atlas Obscura.”
Dinsha Sachan, The Art of Spin-Offs: Freelance Article Ideas at Writers Digest
This reminds me of two of my previous posts: 1) Bad Choices = Good Stories (if you missed it, read here) written back in 2017, and 2) A Writing Life (On the Road) in 2016 (read here). Travel pieces, for example, can offer a multitude of angles because so many historical places are popular with travelers. You can focus on eco-tourism in one article for a travel magazine; historical context in another article for an historical magazine; food and culture in a foodie magazine. With a little imagination, you can create multiple stories from that one topic and increase your freelance income.
“Sometimes a news piece can sow the seeds for a broader trends feature.” Dinsha Sachan
“One story often leads entirely to another; both are different, and yet intricately linked.” Kamala Thiagarajan, an India-based freelance journalist
Researching a topic will often provide ample opportunities to explore different angles. Even if one avenue seems to go nowhere, don’t be afraid to explore it. You never know where it might lead. Perhaps to that writing life on the road, after all.