Writing as One Profit Center

I was in the mood to read a book today so I snagged a book I’ve been working my way through from the bookshelf. I’ve mentioned this book before – Making a Living Without a Job by Barbara J. Winters. I’m in a bit of a pickle at the moment (I won’t bore you with the details but suffice it to say that my life will be turned upside down as of end of this month, which could turn good or bad). I’ve been racking my brain on how to create more of what Barbara calls Multiple Profit Centers or MPCs. It’s her theory that by creating MPCs, you increase your potential for prosperity and a more balanced life. Each profit center/idea/ job/entrepreneurial adventure has its own rhythm; over time, you create a steady stream of income because while one or two MPCs may experience a lull in business, one or two other of your MPCs will be on the upswing and generate income.

She even mentions getting paid to write articles. Personally, I’ve not had much luck in this area (the getting paid part). In a previous blog, I wrote about getting exposure for your work via trade journals. In my experience, this type of exposure doesn’t pay (if it does, please let me know how – and now!). But I would enjoy writing articles for other publications; problem is, I’m not sure how to go about doing that (query advice anyone?). If any of you have had some success in this area, please share your experience and expertise so that we who have not yet tasted that kind of success can take a step closer.

Something else in her book got me thinking – and it made perfect sense. This is from her chapter on creating MPCs and is a quote from author and former London Business School professor Charles Handy (she quotes him in her newsletters), who advocates developing MPCs:

“Think of it this way, ” he advises. “You will have a portfolio of work like an architect has, or like your stock portfolio, no prudent investor puts all his savings into one stock, and no sensible business goes after only one customer. Yet that’s what you’ve been doing with your work and talent all these years….Now is your chance to go ‘portfolio’: to diversify your interests and do some things for money, some because they interest you, some out of love or kindness, and some for the sheer hell of it. And, moreover, it’s your chance to flex your portfolio to leave you time for all those other things – for travel, for discovery, for golf, for dining.”

Wow. That brought me back to one of my early blogs, Be Careful What You Wish For. I just realized I have already created MPCs, except that they don’t yet pay the rent. I guess I need to come up with a few more MPCs to cover the downswing of the current ones. It’s just that I feel lost amid the millions of voices already out there clambering for everyone’s business. All I can come up with at the moment is that I (and you, too) need to find a way to STAND OUT by doing something DIFFERENT with my (and your) skill set. Only then can my writing become a Multiple Profit Center that truly pays (emotionally and financially) – and supports my no-more-nine-to-five lifestyle.

What’s your MPC? 

You Have Too Many Adverbs, We Need To Operate ASAP

A funny, enlightening view of one of my less-than-desirable writing skills (and many others’, I’m sure). Read on…

P. S. Hoffman

Yesterday, I went to the Doctor’s to have my brain tested. She came into the room, staring at her charts, shaking her head.

“P.S. Hoffman, I’m afraid I have some bad news.”

“What is it? What’s wrong with me?”

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Evoke, Awaken, and Enlighten with Your Writin’

The inspiration for this blog came to me as I hungrily devoured the middle chapters of The Girl Who Sang to the Buffalo by Kent Nerburn. This is the third in a trilogy of books he has written at the request of an American Indian elder named Dan (not his true name but Ken keeps it from us for good reason). It’s been some time since I’ve been so moved (emotionally and spiritually) by a story told by an exemplary storyteller. I realized that whether we write fiction or nonfiction, it’s important to captivate your readers and leave them wanting more.

In the first book of the trilogy, Neither Wolf Nor Dog: On Forgotten Roads with an Indian Elder, Kent beautifully details his trips to the Northern Plains region to meet with the Indian elder. I’ve never been there but I can clearly picture the landscape, thanks to his exceptional descriptive writing style; it’s as if I were there with him every step of the way, emotionally and physically. He continued to mesmerize me in the second book, The Wolf at Twilight: An Indian Elder’s Journey Through a Land of Ghost and Shadows, where his adventures into Indian country continue, and so does his brilliant narrative.

This one particular paragraph from the first book spoke volumes to me:

Because of this, I saw something else in that roadside enclosure. I saw a piece of the earth – a huge and silent rock – enclosed in a pen like an animal. I saw the living belief of a people reduced to a placard and made into a roadside curiosity designed for the intellectual consumption of a well-meaning American public. In short, I saw one of the most poignant metaphors for the plight of the Indian people that I am likely to confront in my entire life; the spirit of the land, the spirit of the people, named, framed, and incarcerated inside a fence.

Isn’t that what it’s all about for us writers? To evoke images, awaken a sense of imagination, belonging, or participation in the story, and enlighten us in a way that transforms? It’s what I try to do but whether or not I succeed is purely the opinion of my readers. Yet I keep on writing with the hope that some of my work – be it fiction or not – will take the reader on a ride to a land or place or dream they’ve not before been. And want to go again.